Look, I get it. I really do. Apple makes very attractive looking products that are generally reliable and easy to use. I see the appeal, but don’t be such a fanboy and jump on every hyped-up product thrown your way.

Just like the $1 songs already available on iTunes and other sources, if you pay $15 for a digital copy of a book, it should come with a complimentary punch in the face. Stop paying the same price for digital versions as you would for tangible products. You can own a real book, made with precious trees and ink, for that price. Production and distribution costs are almost nonexistent with digital distribution models. Digital should cost significantly less for the end consumer! If everyone stops over paying for digital products the prices will come down.